Field Marketing
End-to-End Field Marketing Solutions Delivering Visibility, Compliance & ROI. Driving Growth for Every Brands and Retailers.
Get a free consultation
Get a free consultationIn FMCG, success is decided at the shelf. Our pan-India field marketing network spans 900+ cities, ensuring products are always visible and available. With AI image recognition, geo-tagged audits, and real-time dashboards, we cut stock-outs by 18%, boost impulse sales 25%,and capture 5M+ data points annually. Retailers gain trust through timely POSM execution and transparent communication, while brands achieve compliance rates above 95% and measurable sales growth.
Merchandising
Across 900+ cities, OpenReach merchandisers turn visibility into sales. Our AI-driven audits and geo-tagged checks reduce stock-outs by 18% across MT & GT stores.
Apps Download & Survey
From app installs to retailer onboarding, we build engagement ecosystems. Our live surveys track ROI, reach, and feedback — empowering brands with real-time market insights.
Retail Audits & Data Collection
With geo-tagged retail audits, we monitor shelf share, stock, and compliance in real time — turning field data into actionable insights that boost brand performance.
POSM Tracking & Deployment
From production to tracking, we manage the full POSM lifecycle. Smart monitoring tools ensure every asset delivers visibility, consistency, and high-impact brand presence in-store.
OpenReach delivers India’s most upgraded technology for FMCG retail execution, connecting sales officers, retailers, and brand managers on one powerful platform. With Real AI Dashboards, our ecosystem of OpenKYC, OpenPay, and the Brand Portal ensures 100% transparency, fraud-free payouts, and real-time compliance. Sales officers onboard retailers in just 30 seconds, retailers access schemes on Day One in their own language, and managers track every rupee of incentive spend with live ROI insights. From geo-tagged visits and selfie- based attendance to instant payouts and campaign audits, OpenReach transforms incentives into growth engines while building trust across 13M+ retailers driving India’s ₹900B FMCG market.
Our Technology
SKU Alerts
Real-time SKU tracking with pre-emptive alerts prevents stock-outs.
Realtime On Ground Tracking
Selfie check-ins with geo-validation ensure authentic, compliant store visits.
Compliance With Proof
AI image recognition ensures planogram compliance, shelf visibility, sales growth.
Intelligent Sales Execution
AI insights, optimized routing, predictive nudges improve sales coverage.
Smart Inventory Tracking
Track opening, inward, closing stocks seamlessly for total accuracy.
Measureable Promotions ROI
Day-One visibility with personalized promotions maximizes campaign impact.
Faster Smarter Payouts
Instant KYCs, verified disbursements, transparent reimbursements build retailer trust.
360° Sales Visibility
Unified tracking of primary and secondary sales ensures complete transparency.
People
Process
Technology
SUCCESSFUL TRANSFORMATION
